GONE VIRAL: Tide’s New Detergent Box Looks LIke BOXED Wine!

Procter & Gamble has announced new Tide detergent packaging which consists of a plastic bag inside a box, and there's a spigot to release the purple liquid.

Social media users are saying it looks like box wine.

They find it a particularly odd choice given the controversy of the Tide Pod Challenge, wherein teenagers were eating Tide Pods and getting sick.

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