Yes, Progresso Made a BBQ-Scented Deodorant

The Comfort You Can Carry: Progresso Soup Drops Revolutionize On-the-Go Warmth ANNANDALE, VA- FEBRUARY 9, 2020: Dak Kalguksu - Handmade Noodle Soup with Chicken - at Tosokchon Korean restaurant in Annandale, VA on February 9, 2020. (Photo by Deb Lindsey for The Washington Post via Getty Images). (The Washington Post/The Washington Post via Getty Im)

By Jade Alexander and Just Ben

October 31, 2025 at 7:50 am EDT

Soup brand Progresso just dropped something no one expected — a BBQ-scented deodorant.

The limited-edition “Pitmaster Deodorant” comes inside the brand’s new Pit Kit, which pairs the personal care item with a can of Pitmaster BBQ-Style Grilled Chicken & Fire Roasted Corn Soup for $15 at ProgressoPitKit.com.

According to Progresso, the deodorant captures the “signature smell of the BBQ pit, designed exclusively for your [arm]pits.”

María Carolina Comings, Vice President at General Mills, said the idea came after realizing fans loved the flavor of Progresso’s BBQ-inspired soups — but missed the smoky aroma of grilling.

The scent reportedly includes notes of smoke and charcoal, giving users the bragging rights of grill duty without ever lighting a flame.

Jade Alexander

If you’re a native of South Florida, you know Jade from her many years on local radio as a Jock and on television as both an Entertainment Reporter and News Anchor. This Miami girl has hosted some pretty memorable shows, events, and parties in this town. She’s a hugger, the ultimate animal lover, and has never met a stranger.